IBM’s corporate citizenship strategy is global. We identify and act upon opportunities to apply our technology and expertise to societal problems, and scale existing programs to achieve maximum benefit. We empower employees and others to serve their communities. And we integrate corporate citizenship and social responsibility into every aspect of
I recently was in Taiwan, where our employees are very keen on helping students maximise their potential through training for STEM careers (Science Technology, Engineering and Math). More than 300 IBM Taiwan employees have worked with more than 3,000 Taiwanese students since 2008, and this work continues today. In 2012, IBM Taiwan partnered with our client China Steel Corporation to grow volunteer participation and reach an even larger number of students. And in 2013, we will partner with China Steel Corporation and Tatung Company to provide a total of 400 volunteers to participate in nine high schools in Taipei
We recently deployed our first Smarter Cities Challenge team to Taiwan, where they worked with New Taipei City Mayor Dr. Liluan Chu, his leadership team and the Commissioner of Police to identify the challenges facing this rapidly growing metropolis. Together, they developed a roadmap for how the city can address issues of traffic management and public safety, and for how New Taipei City can use technology to engage its more than 3.9 million residents spread across 29 districts. Later in the year, a second team of IBM executives will work with Pingtung County to help it develop strategies for energy conservation and environmental sustainability.
Skills-based volunteering is something IBM takes very seriously. Our employees around the world love to volunteer; they use their many diversified skills to help their local communities. Here in Australia for example, our employees volunteer as fire fighters, emergency services technicians, surf lifesavers, and school literacy program teachers – among other things. They all have the same goal to use their expertise to help others.
IBM’s values and culture of service influence everything we do. This is true in every country where we do business or have employees. Across the Asia-Pacific region, and in all of our growth markets, we invest in local communities through the contribution of our technology and expertise. In addition, we have a team of dedicated citizenship professionals who manage our community relationships in each country. We work in partnership with NGOs, not-for-profit organisations, governments, schools and universities to maximise our reach and impact – with a focus on addressing issues of national, regional or global importance.
Whether it’s direct volunteering through our On Demand Community, support through an IBM Services Grant, or the engagement of one of our Corporate Service Corps or Smarter Cities Challenge teams, IBM and IBMers collaborate with the full spectrum of not-for-profit entities to provide real value in service to our communities.
Louise Davis is Corporate Citizenship & Corporate Affairs Executive with IBM Asia Pacific/
Growth Markets. She is responsible for IBM’s Citizenship programs in 14 countries.