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With input from IBM and nine other leading companies, the Council on Foundations has just launched an ambitious initiative to revitalize and redefine the roles of corporate foundations and philanthropy. Increasing Impact, Enhancing Value establishes a roadmap to help those involved in corporate philanthropy to dramatically increase its social and business value by moving away from “philanthropy as charity” and adopting a 21st century model based on leadership, innovation, and creation of sustainable value.

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Our report is the result of an 18-month study that engaged corporate philanthropy practitioners and external stakeholders throughout the United States in a discussion of the challenges and opportunities facing corporate philanthropy in the 21st Century. Increasing Impact, Enhancing Value addresses an environment in which society is looking to business for leadership on social issues as never before. A 2009 Waggener Edstrom Poll found that 60 percent of consumers now believe that businesses are in the best position to create positive results on social issues. By contrast, only 14 percent of respondents believed that governments can drive positive results.

Sixty-four percent of respondents to a 2010 Edelman survey stated they believe it is no longer enough for corporations to give money. Corporations must integrate good causes into their everyday business, said those surveyed. As companies work to meet this challenge through strategies such as “shared value”, philanthropy must redefine its role to support this transformation. Increasing Impact, Enhancing Value establishes goals for this transformation, identifies the challenges to be addressed, and details potential leadership opportunities.

Key initiatives include:

  • Creating a new narrative for corporate philanthropy as social investment
  • Developing an inclusive protocol for philanthropic investment
  • Professionalizing the practice of corporate philanthropy
  • Improving collaboration, communication, and knowledge sharing
  • Mobilizing grassroots leadership

As a global leader of corporate philanthropy’s transformation from “checkbook charity” to creating sustainable value, IBM has played an important role in the development of the Council’s agenda. IBM initiatives such as Corporate Service Corps, Smarter Cities Challenge, and Supplier Connection are powerful examples of how a commitment to service can help solve society’s challenges while creating lasting value. The Council on Foundations looks forward to continuing to work with IBM as we support and encourage the evolution of corporate philanthropy.

Download Increasing Impact, Enhancing Value.

Chris Pinney is project lead for the Corporate Philanthropy 2012 project and author of Increasing Impact, Enhancing Value. Mr. Pinney is a Senior Fellow at the Aspen Institute Business and Society Program and Senior Vice President of the Alliance for Business Leadership.

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The Meaning of Corporate Philanthropy

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May 4th, 2012
11:25
 

It was a privilege for me to participate in a Milken Institute panel discussion of the Future of Cities with Housing and Urban Development (HUD) Secretary Shaun Donovan, Memphis Mayor A.C. Wharton, Jr., and former HUD Secretary and San Antonio Mayor Henry Cisneros. Our conversation was focused on the reality of the emergence of “the city” as the place of choice for citizens to live, work and play — understanding the complexity of realizing positive solutions for all people, and showcasing the extraordinary success stories of innovative solutions that reflect IBM’s Smarter Cities Challenge.

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Ann Cramer is Americas Director, IBM Corporate Citizenship & Corporate Affairs.

Related Resources:

Philadelphia Mayor Michael Nutter: The 21st Century-Ready Workforce

Edmonton Mayor Stephen Mandel: Building a Smarter Edmonton

Chicago Mayor Rahm Emanuel: Building a Smarter Chicago

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In my address to the Third Annual International Corporate Volunteerism Conference (ICV) last night, I spoke about the need to link values to business strategy in order to create sustainable value. In other words, corporations must develop and advance a new model of philanthropy that’s grounded in an enduring commitment to service. The old model of “checkbook philanthropy” is outdated. What matters today – what makes a difference – is volunteering one’s expertise to help solve critical societal issues.

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IBM’s Corporate Service Corps program delivers a triple benefit for communities, participants, and IBM:

  • Communities benefit as IBM sends its best talent and global experience to tackle business and societal issues in growth markets;
  • Participants benefit from unique opportunities to expand their leadership skills and understanding of growth markets, and giving back to society;
  • IBM benefits from the development of new leaders with a broad range of skills in a global context, a better understanding of developing economies, and the opportunity to introduce the IBM brand.

Since 2008, more than 1,500 IBMers from more than 50 countries have contributed their expertise in nearly 30 countries via the Corporate Service Corps. Through these engagements, IBMers provide high quality business and IT consulting on critical concerns related to job creation, education, the environment, health care, disaster response, and creating smarter cities. This means more effective public agencies and nonprofits to spur local economic development and better services for residents.

Our Corporate Service Corps, Executive Service Corps and Smarter Cities Challenge programs provide outstanding opportunities for IBMers to develop global leadership skills. Collaborating with top-performing colleagues from around the world, developing and refining consulting skills, building relationships with new clients, and gaining exposure to new markets all help prepare leaders in a globally integrated enterprise. It’s why IBM continues to be recognized as the top global company for leaders, and why we’re continuing to expand these programs to involve more participants, reach new markets, and bring our culture of service to communities around the world.

Robin Willner is Vice President for Global Community Initiatives with IBM Corporate Citizenship & Corporate Affairs.

Related Articles:

Training Tomorrow’s Leaders to Link Values to Business Strategy

The Can Tho Connection: Corporate Service Corps / Vietnam

Executive Service Corps, Johannesburg: Anatomy of an Engagement

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March 19th, 2012
9:00
 

On March 15, 2012, IBM selected 33 cities worldwide to receive IBM Smarter Cities Challenge (#smartercities) grants during 2012.

Launched in 2011, this three-year, 100-city US$50 million program, IBM’s single-largest philanthropic initiative, funds in-person engagements staffed by teams of top IBM experts, who study and then make detailed recommendations addressing locally important urban issues.

With the announcement of the 2012 IBM Smarter Cities Challenge grant winners — and as part of a series of Citizen IBM articles from the mayors of previous winners — Philadelphia Mayor Michael A. Nutter reflects on his city’s Smarter Cities Challenge experience as Philadelphia focuses on improving workforce development with its Digital On-Ramps initiative.

I believe Philadelphia is a great city with infinite potential. As Mayor, it’s my duty to find ways to capitalize on that potential. To do that, we have to be honest about the challenges ahead.

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For Philadelphia, the major challenges center on education, literacy and workforce development. It is estimated that by 2030, approximately 600,000 Philadelphians will lack the basic skills required to compete in the global economy. Currently, two-thirds of the jobs in our city require high-literacy skills, but only one-third of our residents have the skills needed for these jobs. Unless we change this trend, many Philadelphians and their children will remain trapped in a cycle of underemployment and unemployment, working low-skill, low-wage jobs. This will have an impact on the kinds of jobs and companies that we attract to Philadelphia, limiting the potential growth for our local economy.

The lack of a skilled workforce is not unique to Philadelphia; sadly, it’s an American problem. There are nearly three million technical positions unfilled due to the skills gap. To address this problem, Philadelphia needs to transform its entire workforce development system. We need to rethink the training we provide to our job seekers. We need to implement a coordinated plan to streamline all of our workforce development organizations and programs. We need to encourage the business community to work with the City to find innovative ways to get Philadelphians working, the local economy growing, and new companies coming to the region. And, all of these changes must be cost-efficient.

After being selected as an IBM Smarter Cities Challenge grant winner in 2011, we welcomed a team of IBMers to the City of Philadelphia. They worked with City officials, employees and non-profit leaders to pinpoint the weaknesses in our workforce development system and create a roadmap to transform our human capital development system. In the end, our partnered effort with IBM resulted in the decision to strengthen the Digital On-Ramps initiative, a city-wide collaborative aimed at providing “anytime, anywhere” learning and workforce development.

The goal of the new Digital On-Ramps model is to be a digital learning portal: one-stop, easily accessible from anywhere and simple to navigate. This portal will connect Philadelphians to learning tools and other learners in a digital learning community. Here, we will foster collaboration and peer involvement, skills assessments, and we will provide up-to-date information on learning and training programs and resources. Over a four-year period, we aim to serve 175,000 youth and adults already enrolled in the Philadelphia learning community with the Digital On-Ramps initiative. Our goal is to create a more skilled, more prepared workforce with better employment options.

There is an old saying, “Never waste a crisis.” With the support and recommendations of the IBM Smarter Cities Challenge team, Philadelphia will turn the struggling residents into the skilled, 21st century-ready workforce of the future.

The Honorable Michael A. Nutter, the 98th mayor of Philadelphia, has set a course for America’s fifth largest city aimed at growing the regional economy in a sustainable manner, dramatically improving public safety and investing in education and workforce development.

Related Resources:

IBM Names Worldwide Recipients of 2012 Smarter Cities Challenge Grants

Mayor Stephen Mandel: Building a Smarter Edmonton

Smarter Cities Challenge Team: Building a Smarter Philadelphia

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March 15th, 2012
6:00
 

On March 15, 2012, IBM selected 33 cities worldwide to receive IBM Smarter Cities Challenge (#smartercities) grants during 2012.

Launched in 2011, this three-year, 100-city US$50 million program, IBM’s single-largest philanthropic initiative, funds in-person engagements staffed by teams of top IBM experts, who study and then make detailed recommendations addressing locally important urban issues.

With the announcement of the 2012 IBM Smarter Cities Challenge grant winners, Edmonton Mayor Stephen Mandel reflects on his city’s experience as a Smarter Cities Challenge grant winner.

I would like to take this opportunity to congratulate the winners of the IBM Smarter Cities Challenge grant for 2012! I assure you that it will be an amazing experience for your city!

I may not be the most technologically savvy person, but I do recognize the remarkable power that technology has to help us do things better, faster, and smarter.

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Last year, the City of Edmonton was honored as the first Canadian city to receive an
IBM Smarter Cities Challenge grant. Although we knew at that time we were on the right track when it comes to the innovative use of information technology, we realized we still had a lot of exciting work ahead in partnership with the IBM team.

We welcomed the Smarter Cities team to Edmonton for three intense weeks in June 2011. The IBM team immersed themselves in our culture which gave them the best opportunity to understand our city, the environment, and the people. I think this insight was a critical piece in the success of the partnership between IBM and City leaders to provide recommendations for our project: an integrated and safer transportation network through the smarter utilization of transportation data.

A huge advantage of our project was that it functioned like a pilot project. The data integration framework that was developed can be adopted across departments, making its impact City-wide. This framework will help the City to make more effective decisions and improve services for our citizens.

The experience has been absolutely phenomenal for our staff. It was exciting, challenging, and rewarding for everyone involved. It enabled us, as a City, to have greater confidence in the decisions we make each day. And I think that our citizens have seen the difference as well.

For instance, our work with IBM has helped us implement a better communication plan during the winter months which has previously been a challenge. Now we are reaching out through our website and social media, making sure Edmontonians know what to expect in real time. This has reduced frustration, increased safety, and generally made our city more accessible.

My advice would be to embrace the experience and think about the broader implications of the project you are working on. With a little creativity it can become a springboard to even greater things.

Serving Alberta’s Capital City for a third term, Mayor Stephen Mandel has led the
City of Edmonton since October 2004.

Related Resources:

IBM Names Worldwide Recipients of 2012 Smarter Cities Challenge Grants

How to Transform a City: Lessons from the Smarter Cities Challenge

Mayor Michael Nutter: The 21st Century-Ready Workforce

Mayor Rahm Emanuel: Building a Smarter Chicago

Visualization and Open Data in Helsinki

Making the World Work Better — City by City

St. Louis Is Making All the Right Moves

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Education is not a preparation for life; education is life itself.
– John Dewey

In my latest op-ed in U.S. News & World Report, I write that only since the end of the Second World War has high school attendance been mandatory. Back in 1945, we understood that while college could be important, finishing high school wasn’t optional – it was essential. But in 2012, the stakes and requirements are much higher. To gain access to 21st Century careers, workers must be significantly better educated than in generations past. And to prepare our children to participate in the global economy, our schools must do a better job of connecting education to employment.

Chicago Mayor Rahm Emanuel has just announced his city’s intention to do just that. Following the Roadmap for Career and Technical Education developed in collaboration with an IBM Smarter Cities Challenge team — and working out of IBM’s playbook, the STEM Pathways to College and Careers School Guide — Chicago plans to open five grades 9 through 14 schools this fall. Each school will be a public-private partnership among the Chicago Public Schools, the City Colleges of Chicago, and a corporate sponsor. Their mission: to connect education to jobs.

Read my full article in U.S. News & World Report. Then follow the links below to read a variety of perspectives on how civic leaders, educators, parents, students and private industry are working together to improve American public education.

Related Resources:

Mayor Rahm Emanuel: Building a Smarter Chicago

U.S. News & World Report: Grades 9 Through 14 School Model Strengthens Education-to-Work System

Building the Pipeline to Tomorrow’s Jobs: Smarter Cities Challenge, Chicago

Smarter Cities Challenge, Chicago: Contributing Expertise to Build Sustainable Value

P-TECH: The First 100 Days

Student Perspective: How P-TECH Inspired New Hope After Just One Semester

Student Perspective: Switching to a Grades 9-14 School

Download the “STEM Pathways to College and Careers Schools: A Development Guide” playbook

Download the Grades 9-14 Chicago and IBM School Partnership fact sheet

City Forward: Job Outlook in Chicago

City Forward: Chicago Jobs by Industry & Education Level

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IBM Enterprise Content Management Brand Specialist and Chicagoan Donna Mueller
was part of the seven-member Smarter Cities Challenge team that worked with the
City of Chicago’s civic and education leaders to develop a strategic plan to connect public education to employment. Below, Donna shares her thoughts about contributing her expertise to help improve Chicago’s schools.

My time on the Smarter Cities Chicago project was probably the most enriching experience I’ve had during my 32 years with IBM. It was unbelievably gratifying to use my background as an educator and my IBM expertise to learn about and potentially improve a school system in my own backyard.

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One of the most interesting aspects to the project was learning about the vast network of organizations and agencies that independently support career and technical learning in the city. From the mind-bending activities offered to kids at the Chicago Public Library’s You Media (my personal favorite); to the much loved After School Matters program; to the passion and drive of the educators at Chicago Career Tech, who help people develop the technical skills they need for new careers; the number and quality of these organizations was hugely positive “new news” me.

The Smarter Cities team was able to interview the leadership at many of these organizations, and quickly recognized the value of the offerings and the reach they provided in support of our mutually-held objective of improving career and technical education. Chicago has a rich ecosystem of career and technical education services – some of it being capitalized on, some not enough. One of our team’s recommendations was for the city to reach across its diverse portfolio of services to help these various entities work together better.

I was pleasantly surprised to learn of the level of effort the Chicago Public Schools (CPS)  has dedicated to the wide swath of students formerly pigeonholed into “Vocational Ed.” CPS is now tracking these students into Career and Technical Education (CTE) programs designed to prepare them for 21st Century careers.

The reinvention underway at the City Colleges of Chicago (CCC) – which is revamping its information technology (IT) curriculum – also is impressive. However, the Smarter Cities team’s observation was that CCC was revising its curriculum in parallel with efforts by CPS, rather than in collaboration with them. One of our recommendations to the city was that CCC and CPS coordinate resources to develop an integrated and more broadly-based approach to IT skills training. I felt that the CPS leadership was very open to the suggestions of the Smarter Cities team, and that some dramatic changes may be on the horizon.

Chicago Mayor Rahm Emanuel clearly has put a lot of thought into strengthening the city’s economy by attracting new employers in search of a highly-skilled workforce. I applaud the Mayor’s efforts to maintain the vibrancy and competitiveness of the wonderful city where I was born and raised. I’m proud to have played a very small part in helping to make that happen, and I’m proud to work for a company that has given me the opportunity to contribute.

Finally, the single greatest part of my experience was working on this real world social problem with an incomparable team of dedicated IBM experts. I learned so much from each member of the team. And for someone with a penchant for lifelong learning, that is the most important takeaway from the experience.

Download the “STEM Pathways to College and Careers Schools: A Development Guide” playbook.

Download the Grades 9-14 Chicago and IBM School Partnership fact sheet.

Related Resources:

Mayor Rahm Emanuel: Building a Smarter Chicago

U.S. News & World Report: Grades 9 Through 14 School Model Strengthens Education-to-Work System

Building the Pipeline to Tomorrow’s Jobs: Smarter Cities Challenge, Chicago

P-TECH: The First 100 Days

Student Perspective: How P-TECH Inspired New Hope After Just One Semester

Student Perspective: Switching to a Grades 9-14 School

City Forward: Job Outlook in Chicago

City Forward: Chicago Jobs by Industry & Education Level

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Through years of consulting on education issues for state departments of education and local school districts, I’ve witnessed the challenges of implementing educational programs designed to connect high school graduates to college and career. Today’s economic environment – coupled with evolving global competition for jobs – has intensified the pressure on cities and states hoping to grow and sustain their economies by developing a sustainable pipeline of qualified workers.

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To build a robust pipeline of in-demand workers, educators and city leaders must work together to deliver affordable, quality education. In turn, the presence of a well-trained workforce strengthens local economies by attracting and retaining competitive employers. Chicago’s leaders understand this challenge, and embarked on a bold examination of their own educational systems – the Chicago Public Schools, the City Colleges of Chicago, and other education and training providers. Their goal was to develop a strategy to realign educational resources, develop a more educated workforce, and attract more jobs to the city.

Enabled by an IBM Smarter Cities Challenge grant, the City of Chicago pursued its core strategic initiative to forge public-private partnerships between employers and educational institutions. Such partnerships would be essential to identifying needed workforce skills, targeting school curricula to address those needs, and connecting the city’s graduates to meaningful careers. Chicago’s leaders were particularly inspired by IBM’s partnership with the New York City Department of Education and The City University of New York to develop a grades nine through 14 schools model to connect education to industry.

This innovative model – implemented last September at the Pathways in Technology Early College High School (P-TECH) – was designed specifically to create a pipeline from high school to college to employment. Working together to ensure the success of P-TECH graduates, the public and private sectors developed a rigorous and relevant STEM-focused curriculum (Science, Technology, Engineering, Mathematics) that culminates with the associate degree; reinforced learning with mentor/protégé relationships for all students and faculty; and will make sure that P-TECH graduates are first in line for job consideration at IBM.

Chicago used its Smarter Cities Challenge grant to pursue two goals:

  • Develop a strategic plan to integrate career and technical education
  • Create a guide – the Roadmap for Career and Technical Education – to opening grades nine through 14 schools

The city is moving ahead with its plan to open five new P-TECH-model schools, each in partnership with a private-sector sponsor.

My six team members and I collaborated with civic and education leaders for three months to develop Chicago’s strategic plan. Starting in October 2011, we conducted a series of interviews to develop an understanding of the existing career and technical education service providers and the needs of the communities they served. We wanted to learn about existing programs, any projected changes, and the challenges that stood between the schools and their goal to deliver quality educational services to students.

To supplement our interviews, we conducted a high-level data analysis of the city’s workforce skills and projected demands. This analysis was critical to determining the industry focus areas of the five new schools – information technology, health care, transportation & logistics, advanced manufacturing, and hospitality. Our analysis confirmed those industries as the most high potential forChicago’s workforce, and mapped the connection between anticipated industry needs and current degree and certificate programs in the city’s education system.

The new playbook that we developed jointly with city and education leaders will serve as the template for deploying the grades nine through 14 schools model. Based on our work, Chicago is now able to develop the five schools to focus specifically on employers’ anticipated needs for a skilled workforce. This model of affordable, quality education will help meet the city’s need for economic growth, and will serve as a blueprint for other cities and communities that need to build a pipeline from education to jobs.

Kirsten Schroeder is a Partner in the K-12 National Practice component of IBM’s Global Services Division. Ms. Schroeder specializes in the development and implementation of business systems as well as business process redesign for public sector clients.

Download the “STEM Pathways to College and Careers Schools: A Development Guide” playbook.

Download the Grades 9-14 Chicago and IBM School Partnership fact sheet.

Related Resources:

Mayor Rahm Emanuel: Building a Smarter Chicago

U.S. News & World Report: Grades 9 Through 14 School Model Strengthens Education-to-Work System

Smarter Cities Challenge, Chicago: Contributing Expertise to Build Sustainable Value

Student Perspective: How P-TECH Inspired New Hope After Just One Semester

Student Perspective: Switching to a Grades 9-14 School

City Forward: Job Outlook in Chicago

City Forward: Chicago Jobs by Industry & Education Level

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February 28th, 2012
12:00
 

The City of Chicago has just announced its intention to open five grades nine through 14 schools that will confer both the high school diploma and an associate degree in technology – creating a direct connection from high school to college to careers. Chicago Mayor Rahm Emanuel comments below about the important roles these Early College STEM Schools will play in the city’s economic development and jobs strategy.

How will these new grades 9-14 schools play into Chicago’s economic development and jobs strategy?

Mayor Emanuel: Chicago’s new STEM (science, technology, engineering and math) Schools (grades 9-14) will represent an important step toward strengthening both our education system and Chicago’s skilled workforce. There are 100,000 jobs in Chicago right now that are going unfilled because companies are not finding workers with the appropriate skills. In order to keep and attract businesses in Chicago, we need to provide top employers with the country’s best-trained workforce. STEM schools will help address this gap in skills between employers and applicants.

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What are some of the ways you hope the IBM experience in NYC and the Playbook will help Chicago implement this new grades 9-14 education model?

Mayor Emanuel: We worked closely with IBM to develop the Roadmap for Career and Technical Education, which we’ll use together with the STEM Pathways to College and Careers School Guide – the IBM Playbook. One of the major benefits of the grades 9-14 schools model is that it can be repeated successfully for other industries and in any school district. The IBM Playbook will give Chicago a recipe that we can adapt to our unique needs as we connect our educational offerings to jobs.

How has Chicago coordinated the partnerships across secondary and post-secondary schools and with corporate sponsors to create these new schools?

Mayor Emanuel: Public-private partnerships among educators, city leaders, parents, students and corporate sponsors are essential to creating these schools and making them work. Everybody has to contribute, and no single group can do it alone.

Chicago Public Schools, City Colleges of Chicago and IBM are working together on one of the first grades 9-14 schools. An IBM Smarter Cities Challenge team reviewed the Chicago labor market and found that the largest area for job growth over the next six years is in information technology. IBM will work with the school system and CCC to develop the curriculum for the IT-focused school, and will provide mentors for the school’s students and teachers. Graduates will then be first in line for jobs at IBM – a model that all of our corporate partners will follow.

Part of the grades 9-14 school model is to have an extended school day which you also just implemented across the school system. How do you see this helping train our students?

Mayor Emanuel: For far too long, our children have been shortchanged. With the full school day, our students will have the time to dedicate to core subjects like reading and math. Studies have shown that preparing students for 21st century jobs requires more time. Students need the additional learning time and personalized attention to master today’s curriculum – especially in STEM (Science, Technology, Engineering and Math) subjects. A key component of ensuring that students are prepared for college-level work is bolstering their STEM skills so they will not require remediation in these areas. Students requiring remediation in STEM subjects have a very high post-secondary failure rate.

Which industries, in addition to technology, are expected to provide the greatest opportunities to Chicago’s grades 9-14 graduates with STEM careers?

Mayor Emanuel: After an analysis of Chicago’s labor force, the IBM Smarter Cities Challenge team of experts determined that healthcare, hospitality, and manufacturing will provide the greatest opportunities to Chicago’s grades 9-14 graduates.  We’re looking at IT jobs in these industries, and not just preparing students to work at an IT company like IBM. Our goal with these grades 9-14 schools is to attract and retain a diversity of top-paying jobs to Chicago by providing a well-trained workforce to employers.

The Honorable Rahm Emanuel was elected the 55th mayor of Chicago on February 22nd, 2011 and was sworn in on May 16th, 2011. A native of Chicago with three terms representing his North Side district in Congress, Rahm Emanuel is deeply rooted in the life of the city.

Download the “STEM Pathways to College and Careers Schools: A Development Guide” playbook.

Download the Grades 9-14 Chicago and IBM School Partnership fact sheet.

Related Resources:

U.S. News & World Report: Grades 9 Through 14 School Model Strengthens Education-to-Work System

Building the Pipeline to Tomorrow’s Jobs: Smarter Cities Challenge, Chicago

Smarter Cities Challenge, Chicago: Contributing Expertise to Build Sustainable Value

Student Perspective: How P-TECH Inspired New Hope After Just One Semester

Student Perspective: Switching to a Grades 9-14 School

City Forward: Job Outlook in Chicago

City Forward: Chicago Jobs by Industry & Education Level

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